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It’s important that we get to know each other.
That’s typically how great work starts.

It’s pronounced, /vih-dee/, as in, veni, vidi, vici. It means, “I saw”, and for us that means helping you see yourself. Your real self — the one that powers your dreams and moves your industry. It’s the reason you get up every morning and it’s the same reason we’re excited to meet you there. Because powerful brands can move culture. The world can be a better place… if we make that our goal.

It’s important that we get to know each other. That’s typically how great work starts.

It’s pronounced, /vih-dee/, as in, veni, vidi, vici. It means, “I see”, and for us that means helping you see yourself. Your real self — the one that powers your dreams and moves your industry. It’s the reason you get up every morning and it’s the same reason we’re excited to meet you there. Because powerful brands can move culture. The world can be a better place…if we make that our goal.

Christian Arriola

PRINCIPAL,
CREATIVE DIRECTOR

Christina Nguyen

ACCOUNT DIRECTOR

J.D. Arriola

ART DIRECTOR,
DESIGNER

Christian Arriola

Principal, Creative Director

Christian studied communications at the University of Central Florida and is the founder and principal of Vidi Global. While born and raised in Queens, New York he considers Orlando, Florida his community and hometown. His practice and philosophy combines strategic methodologies at the intersection of communication, culture, and design.

As the Creative Director, he utilizes his experience in storytelling, film, writing, music production, brand marketing, event activations and programming to lead the conceptualization and creative execution of communication strategies.

Christina Nguyen

account director, producer

Christina leads the firm's administrative and operations-focused initiatives. As a multi-disciplinary creative, she brings a diversified competence and leadership to every project.

As the Account Director, Christina serves as the firm's representative, overseeing project deliveries to the highest standards. Between clients, partners, and the firm, she ensures all parties are well-informed, directed, and cared for. Her experience is highlighted by being the integrative force in coordinating campaigns, fundraising initiatives, and multi-channel projects. Beyond her professional prowess, Christina is also a dedicated community leader, currently serving as Co-Chair for Taste! Central Florida and contributing her expertise as a board director of the American Advertising Federation Orlando.

Christina leads the firm's administrative and operations-focused initiatives. As a multi-disciplinary creative, she brings a diversified competence and leadership to every project. Her experience is highlighted by being the integrative force in coordinating campaigns, fundraising initiatives, and multi-channel projects.

J.D. Arriola

Art Director, designer

As the artistic lead for all projects, J.D. embodies Vidi's commitment to creative excellence. As Art Director, he establishes the creative foundations that drive the firm's work forward.

His approach to design is marked by a fervent spirit of experimentation and study. With a strong work ethic and a methodical, strategic approach to design, J.D. ensures that every detail is meticulously considered. He firmly believes in the power of graphic communication and its contributions to visual storytelling.

Projects such as the firm's nationally acclaimed Vidi Culture Book and the charismatic identity for JAM Hot Chicken are vibrant representations of J.D.’s talent, which has elevated Vidi's work to new heights.

J.D., as the artistic lead for all projects, embodies our commitment to creative excellence. As Art Director, he establishes the creative foundations that drive our work forward. His approach to design is marked by a fervent spirit of experimentation and study. With a strong work ethic and a methodical, strategic approach to design, J.D. ensures that every detail is meticulously considered. He firmly believes in the power of graphic communication and its contributions to visual storytelling.

Projects such as our nationally acclaimed Vidi’s Culture Book and the charismatic identity for JAM Hot Chicken are vibrant representations of J.D.’s talent, which has elevated our work to new heights.

Our practice lives in the intersection
between culture, brand, & design.
We partner with curated, project-driven teams
of strategists, producers & designers
to deliver inspiring concepts & creative solutions.

Our practice lives in the intersection between Culture, Brand, & Design.
We partner with curated, project-driven teams of strategists, producers & designers to deliver inspiring concepts & creative solutions.

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a boutique branding firm.